www.webmd.com

The website www.webmd.com was audited on February 21st, 2023 for speed, design, security, accessibility, search, social, advertising and technology.

Overall Score

www.webmd.com achieved an overall score of 57 out of 100 based on 121 website tests and scanning for over 3,000 website technologies

Speed

Score: 55 / 100

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Design

Score: 61 / 100

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Security

Score: 33 / 100

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Accessibility

Score: 76 / 100

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Search

Score: 81 / 100

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Social

0 / 100

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Advertising

70 / 100

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Technology

84 / 100

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SPEED

A slow website reflects poorly on any business with the majority of people expecting a page to load in less than two seconds and Google now taking website speed into account for search result rankings.

Speed Score

www.webmd.com achieved a speed score of 55 out of 100 based on 33 speed tests

Speed Test Summary

Failed: 4
Warnings: 8
Passed: 15
Not Applicable: 6

Speed Test Results

JavaScript execution took 3 seconds.

Warnings 2

The size of the document object model was 1104 elements.

Warnings 2

No duplicate Javascript was detected.

Passed 3

No inefficient animated content was detected.

Passed 3

The first contentful paint took 0.4 seconds.

Passed 3

The time to interactive was 7.8 seconds.

Failed 1

The largest contentful paint took 0.9 seconds.

Passed 3

The largest contentful paint image was not lazily loaded.

Passed 3

No legacy JavaScript was detected.

Passed 3

The main thread was busy for 5.7 seconds.

Warnings 2

The first input delay was 0.3 seconds.

Failed 1

Modern image formats

Not applicable 4

Network server latency

Not applicable 4

Usage of document.write() was detected.

Failed 1

Offscreen and hidden images were not lazily loaded.

Warnings 2

Preloading of optional fonts

Not applicable 4

The largest contentful paint image was preloaded.

Passed 3

Excessive page redirects were not detected.

Passed 3

Render blocking resources

Not applicable 4

The server response time was 0.1 seconds.

Passed 3

The speed index was 3.1 seconds.

Passed 3

Lazy loading of third party resources

Not applicable 4

The total blocking time was 0.7 seconds.

Failed 1

The total page size was 3.5 megabytes (MB).

Passed 3

Unminified CSS was not detected.

Passed 3

Unminified JavaScript was not detected.

Passed 3

Unused CSS rules were not detected.

Passed 3

Some unused JavaScript was detected.

Warnings 2

Images are optimized.

Passed 3

Preconnects to required origins

Warnings 2

Preloading of resources

Not applicable 4

Using responsive images could improve performance.

Warnings 2

Text compression could improve performance.

Warnings 2

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DESIGN

You have 2.7 seconds to grab the attention of your target audience. The best websites achieve this with a unique brand identity, strong visuals, and a clear message.

Design Score

www.webmd.com achieved a design score of 61 out of 100 based on 16 design tests

Design Test Summary

Failed: 5
Warnings: 0
Passed: 8
Not Applicable: 3

Design Test Results

A properly defined charset was detected.

Passed 3

Background and foreground colors do not appear to have a sufficient contrast ratio.

Failed 1

The cumulative layout shift was minimal.

Passed 3

The doctype was specified.

Passed 3

Text remains visible during font loading.

Passed 3

Legible font sizes

Not applicable 4

The user's location was not requested on page load.

Passed 3

Images were not displayed with the correct aspect ratio.

Failed 1

Responsive images were detected.

Passed 3

Meta refresh

Not applicable 4

Unload event listeners were detected.

Failed 1

Notification permission was not requested on page load.

Passed 3

Tap targets

Not applicable 4

Image elements do not have a defined width and height.

Failed 1

Passive event listeners not detected.

Failed 1

The viewport was set with width or initial-scale.

Passed 3

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SECURITY

A secure website protects both visitors and the website owner from hackers and cyber criminals who are continuously scanning for weak websites to attack.

Security Score

www.webmd.com achieved a security score of 33 out of 100 based on 6 security tests

Security Test Summary

Failed: 4
Warnings: 0
Passed: 2
Not Applicable: 0

Security Test Results

Deprecated API calls were detected.

Failed 1

Console errors were detected.

Failed 1

Inspector issues were detected.

Failed 1

The website does not use HTTPS.

Failed 1

Vulnerable JavaScript libraries were not detected.

Passed 3

Password fields can be pasted into.

Passed 3

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ACCESSIBILITY

Many websites are developed with accessibility barriers that make them difficult or even impossible for visually impaired and other disabled visitors to use.

Accessibility Score

www.webmd.com achieved a accessibility score of 76 out of 100 based on 38 accessibility tests

Accessibility Test Summary

Failed: 5
Warnings: 0
Passed: 16
Not Applicable: 17

Accessibility Test Results

Access key values

Not applicable 4

Definition lists

Not applicable 4

Definition list items

Not applicable 4

Attributes on focusable elements are unique.

Passed 3

ARIA IDs are unique.

Passed 3

Form field labels

Not applicable 4

Frame elements do not have a title.

Failed 1

Heading elements appear in a sequentially descending order.

Passed 3

The HTML element has a lang attribute.

Passed 3

The HTML element has a valid lang attribute.

Passed 3

Image button alt attributes

Not applicable 4

Form elements have associated labels.

Passed 3

Some links do not have a discernible name.

Failed 1

Lists do not contain only list elements.

Failed 1

List items are not contained within a parent list.

Failed 1

Zooming and scaling is allowed.

Passed 3

Object elements alternate text

Not applicable 4

No element has a tabindex value greater than 0.

Passed 3

Table headers markup

Not applicable 4

Table header data cells

Not applicable 4

Lang attributes

Not applicable 4

Video captions

Not applicable 4

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SEARCH

People search on Google every day to help them find whatever they are looking for, but are you doing the rights things to encourage Google to display your website in search results ahead of your competitors?

Search Score

www.webmd.com achieved a search score of 81 out of 100 based on 12 search tests

Search Test Summary

Failed: 2
Warnings: 0
Passed: 9
Not Applicable: 1

Search Test Results

Canonical links appear to be valid.

Passed 3

Some links are not crawlable.

Failed 1

A document title was detected.

Passed 3

A valid hreflang was detected.

Passed 3

A successful HTTP status code was detected.

Passed 3

All image elements do not have alt attributes.

Failed 1

The website is crawlable.

Passed 3

Links have descriptive text.

Passed 3

A meta description was detected.

Passed 3

Plugins were not detected.

Passed 3

The robots.txt is valid.

Passed 3

Structured data

Not applicable 4

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SOCIAL

Social platforms can help websites reach, connect, and share information with people who share similar passions or interests.

Social Score

www.webmd.com achieved a social score of 0 out of 100 based on over 100 social factors

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ADVERTISING

Online advertising platforms can help businesses and organisations find, reach, and engage with people who are likely to be interested in their products or services.

Advertising Score

www.webmd.com achieved an advertising score of 70 out of 100 based on over 200 advertising factors
Amazon Advertising

Amazon Advertising (formerly AMS or Amazon Marketing Services) is a service that works in a similar way to pay-per-click ads on Google.

Google Publisher Tag

Google Publisher Tag (GPT) is an ad tagging library for Google Ad Manager which is used to dynamically build ad requests.

LiveIntent

LiveIntent is an email ad monetization platform.

Media.net

Media.net is an advertising company focused on providing monetization products to digital publishers.

Pinterest Ads

Pinterest Ads is an online advertising platform developed by Pinterest.

Reddit Ads

Reddit Ads is an online advertising offering from Reddit.

Twitter Ads

Twitter Ads is an advertising platform for Twitter 'microblogging' system.

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TECHNOLOGY

Choosing the right technology to power your website can often mean the difference between staying one step ahead of your competition or falling behind in the race to engage with customers online.

Technology Score

www.webmd.com achieved a technology score of 84 out of 100 based on scanning for over 3,000 website technologies

Technology Test Results

Technology Description Categories
Adobe Analytics Adobe Analytics is a web analytics, marketing and cross-channel analytics application. Analytics
Adobe Audience Manager Adobe Audience Manager is a versatile audience data management platform. Segmentation
Adobe Experience Platform Identity Service Adobe Experience Platform Identity Service creates identity graphs that hold customer profiles and the known identifiers that belong to individual consumers. Customer data platform
Adobe Experience Platform Launch Adobe Experience Cloud Launch is an extendable tag management solution for Adobe Experience Cloud, Adobe Experience Platform, and other applications. Tag managers
Adobe Target Adobe Target is an A/B testing, multi-variate testing, personalisation, and optimisation application A/B Testing, Personalisation
Cloudflare Cloudflare is a web-infrastructure and website-security company, providing content-delivery-network services, DDoS mitigation, Internet security, and distributed domain-name-server services. CDN
core-js core-js is a modular standard library for JavaScript, with polyfills for cutting-edge ECMAScript features. JavaScript libraries
Facebook Pixel Facebook pixel is an analytics tool that allows you to measure the effectiveness of your advertising. Analytics
Google Ads Conversion Tracking Google Ads Conversion Tracking is a free tool that shows you what happens after a customer interacts with your ads. Analytics
Google Analytics Google Analytics is a free web analytics service that tracks and reports website traffic. Analytics
Google Tag Manager Google Tag Manager is a tag management system (TMS) that allows you to quickly and easily update measurement codes and related code fragments collectively known as tags on your website or mobile app. Tag managers
OneTrust OneTrust is a cloud-based data privacy management compliance platform. Cookie compliance
Open Graph Open Graph is a protocol that is used to integrate any web page into the social graph. Miscellaneous
Pinterest Conversion Tag Pinterest Conversion Tag allows you to track actions people take on your website after viewing your Promoted Pin. Analytics
Polyfill Polyfill is a service which accepts a request for a set of browser features and returns only the polyfills that are needed by the requesting browser. JavaScript libraries
Priority Hints Priority Hints exposes a mechanism for developers to signal a relative priority for browsers to consider when fetching resources. Performance
TikTok Pixel Analytics
Unpkg Unpkg is a content delivery network for everything on npm. CDN
Vue.js Vue.js is an open-source model–view–viewmodel JavaScript framework for building user interfaces and single-page applications. JavaScript frameworks
web-vitals The web-vitals JavaScript is a tiny, modular library for measuring all the web vitals metrics on real users. JavaScript libraries, RUM
webpack Webpack is an open-source JavaScript module bundler. Miscellaneous

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